Top 13 Types Of Instructional Videos And How To Pick The Best One

Learn about the 13 different types of instructional videos for instructors and learn how to pick the best one for yourself and your business.

There are so many techniques and instructional videos regarding your teaching business. 

The instructor can utilize various types of learning videos and tools for his own and for his learners’ benefit.

The 13 different types of instructional videos include the welcome video, animated lectures, tutorial videos, micro-videos, screencasting, presenters and whiteboards, training videos, video modeling, split screens, slide presentations, handwriting on whiteboards, lightboards, and presenters in full screen.

The list of these instructional videos is surely a long one.

But worry not! We are here to help.

In this article, we have compiled a list of the top 13 types of instructional videos and how to pick the best one for yourself.

Let’s view them!

1. The Welcome Video

Types Of Instructional Videos

A welcome video is one of the most important videos because through it, not only the instructor does proper marketing of his/her content and business but he/she also declares that he/she is in this business now. 

It indicates that the instructor is ready to introduce unique content with their audience, an approach that has not been introduced to people yet.

In this video, instructors introduce themselves and tell about what kind of niche they will be willing to take on with their clients.

They share their course(s) with their audience and attract concerned groups of people.

Now you know that how much of a welcome video is a big deal for everyone who is entering into this business.

Even so, it is not merely important for those instructors who are going to start their business online, in fact, people who take a face-to-face approach, can upload their introduction or welcome videos on their marketing/landing pages.

2. Animated Lectures

Types Of Instructional Videos

Well, who does not love animated lectures?

They are informative and fun at the same time and they do not let you get bored.

We think all of you will agree with us on this one!

Animated lectures are fun to watch and they are always made to make things easier.

How many times in our lives, there are certain points or projects which are not easy and we really want some big easy solutions to find the answers by not getting bored, and then after googling and YouTubing it, we watch the animated videos or lectures on such hard topics.

Animated lectures are also so popular among people now, whether kids or adults, just ask them their favourite way of learning and they will definitely tell you about this one.

So, if you are in this business, keep this approach in your mind because it attracts people’s attention.

3. Tutorial Videos

Types Of Instructional Videos

Tutorials or tutorial videos are immensely informative and helpful. 

People tend to watch such videos where they can just watch and learn, where they can watch and listen to the instructor about sharing the details.

Watching tutorial videos on your personal screens are just like personal lessons, given to the learner by their instructor.

What is not to like about it?

Everyone wants to listen to their instructions according to their own pace and this way they can learn easily.

These tutorial videos share important content with their extra details and detailed step by step instructions.

And this step by step element of these videos makes them more valuable.

These videos are mostly of 2 to 10 minutes and they are also called ‘How to’ videos because if it is a physical task video, your instructor might perform the task in this tutorial so the audience can copy it successfully.

4. Micro Videos

Types Of Instructional Videos

If you have ever heard about micro-listening, then this term micro-videos will be easier for you to understand. 

But those who have never heard of these terms before, do not worry at all, because it is not rocket science, it is so much easier.

Micro-listening or micro-videos are the same because their aim and purpose are the same.

Both of them focus on specific areas of information.

Just like in micro-listening one has to listen for some specific details in the data, in micro-videos, the area of focus is also specific.

Micro videos are made for such an audience that has a short attention span because these videos are quite short, they take up for maximum of 1 minute.

And these videos are also good news for those instructors who get shy in the name of making long videos, so use this approach for your and your audience’s benefit.

5. Screencasting

Types Of Instructional Videos

Screencasting is also known as the ‘video screen capture’ and they are the most suitable means to teach computer software. 

Video screen capture comprises “the capture all of the action on a computer screen” format and they often contain audio narration too.

Creation of screencast aid all technical instructors to show off their expertise, skills and work. 

As an instructor, you can easily create screencasts to demonstrate the suitable and proper procedures to solve any problem. 

A screencast is essentially a movie of all the changes which occur over time that the audience sees on their computer screen.

These videos are enhanced with audio narration, so their impression is quite strong on the listener.

6. Presenter And Whiteboard

Types Of Instructional Videos

There are so many helpful and informative videos present online which include whiteboards and an instructor.

These kinds of videos do not require extreme editing skills or efforts, these are usually very simple videos, which include an instructor in front of a whiteboard who teaches his audience in a way that appears as if they are present in the same room.

An environment is created through these videos which makes everything look easy to learn and understand because it is being videoed in a way where the teacher is standing in front of you who tries to answer all the questions and queries without even being asked by the students.

These are easy and simple to video and conduct.

It requires mainly three things, an instructor, a white board with a marker and of course, a camera.

So do try it as an instructor when you want to make things simple and easy.

7. Training Videos

Types Of Instructional Videos

These videos are used to improve employee’s work skills and ethical sense of behaviour, to work in an appropriate fashion in a certain workplace.

These videos include interpersonal topics such as compliance and harassment training and also job-related topics, which further include hardware and software training. 

There are a few things similar between tutorials and these training videos, but training videos consist of multiple instructional techniques. 

Similar things between tutorials and training videos include direct instructions, follow-along type guidance, quizzing, and interactive elements. 

But, unlike tutorials, training videos often use footage of real people to help join the connection between the trainer and the trainee.

As an instructor you can make these videos useful because training videos can teach just about any process. 

Training videos are also sometimes used in situations which lend themselves to live video in real, where the interpersonal connection will improve the content retention, just like a training drill.

8. Video Modelling

Types Of Instructional Videos

Skills like leadership, delivering criticism, appropriate marketing or sales techniques and many other similar skills are demonstrated through video modelling.

Video modelling is used for strategic skills, which obviously can be seen clearly in leadership like skills.

Sometimes the instructor has to display such skills himself or through his personality to become the perfect coach in his learners’ eyes. 

And this way the learners are going to put their trust in the instructor easily.

To be an instructor is not a simple or easy task.

There is a lot of responsibility on his shoulders, as so many people put their trust in him and spend their money on a coaching programme. 

They want their results in return.

So, being a good instructor means that you have to be the model for your learners.

In this way, video modelling comes very handy and useful.

9. Split Screen

Types Of Instructional Videos

Sometimes there is a need in your learners to watch the content online but with the presence of their instructor, so they can understand the content much better.

In this case, split screens serve the best. 

It gives the impression of the presence of their instructor in front of them. 

Split screens serve the best impression in which it feels instructors are in the same room with the presentation. 

The presented material outmatches the instructor in the viewing experience and makes everything easier for students to learn and focus.

Instructors usually use a white backdrop or a green screen in the background and afterward add these shootings over their slides presentation.

This way, they can present themselves talking along with their slides and also in the adjacent frames. 

It is a quite powerful technique for any instructor.

10. Slide Presentations

Types Of Instructional Videos

When as an instructor you want to make a presentation for your audience who couldn’t attend the live event, slide presentations are one of the best.

Slide shows may be a presentation of several images purely for their own visual interest or artistic value. 

Sometimes they are and sometimes they are not accompanied by description or text, or it may be used to clarify or reinforce information, ideas, comments, solutions or suggestions which are presented verbally.

You can use PowerPoint presentations to make the slides which are longer than the tutorials we talked about earlier. 

They can be used for the purpose of training or educational contexts; PowerPoint can be easily used to create tutorials too.

You can also use PowerPoint presentations as a digital portfolio, you can also use it to prepare nice animations.

And not to forget use PowerPoint as a photo slideshow, which shows all the motivational images and texts to allow the learners to move forward towards their goals.

There are so many different businesses and professional firms who use presentations to inform, educate, motivate and persuade their audiences. 

This means this is also used as a great strategy and persuasion technique.

They build presentations into sales, train for internal communication programs, use the power of words and images to engage their audience and keep them focused.

11. Handwriting On A Whiteboard

Types Of Instructional Videos

To keep the audience and learners attentive and focused, you can use different techniques to let them learn new information.

For instance, when they get bored or feel unmotivated by using and seeing the same instructional videos, change the means.

Instead of a slide show or modeling video, use handwriting on a whiteboard.

Handwriting on a whiteboard is when only a hand appears in front of the screen and it writes about the learning content, which would seem different and fun to your audience.

Sometimes there is no hand on screen but writing. 

Then the viewer sees the words being written at the moment of speech. 

The presenter is absent in these videos but still their agency is quite strong, it grows more especially when a writing hand appears. 

In this category, instructors can also include whiteboard animations and they are available on most video animation platforms. 

In these videos, the instructor decides if a hand is going to be visible or not.

12. Lightboard

Types Of Instructional Videos

Lightboard is one of our favorite means. 

The Lightboard (a.k.a. learning glass) is a glass chalkboard pumped full of light

It is for recording video lecture topics in which you face your viewers, and your writing glows in front of you.

Doesn’t it sound so cool?

We think it is a very cool gadget for your learners to stay focused and motivated.

When you draw upon the Light Board with a coloured dry erase marker, the LED lighting causes the marker ink to glow

Multiple coloured markers can be used for further impact.

In lightboard videos the camera is facing into a mirror and filming through it, so the text that is written on the plexiglass gets reversed. 

Remember that at the same time the instructor’s background should be all black or dark for the letters to be visible clearly. 

13. Presenter In Fullscreen

Types Of Instructional Videos

This feels like the most natural learning style which creates a comfortable environment for everyone online.

These days, these types of videos are most common online, where the presenter is all over the screen. 

He talks and lets the learners learn in a way where everyone feels as if he is standing in front of them, face to face.

As we know building a strong rapport between the instructor and his learners is so important that this business cannot be developed without it. 

So, the videos with the presenter directly speaking to the audience are also natural and help learners familiarize with the instructor which further bring them to a point where they build a strong rapport between both parties.


We hope that we were quite helpful for all of those people who want to enter this coaching business. 

And if you have any more questions left in your mind regarding coaching business please read our other articles, as we are sure that you will find plenty of information in them, covering different techniques, types and strategies of coaching.

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